A case in point is the transformation that Black Lively shared on Instagram in January 2020 from the set of her movie "The Rhythm Section." The side-by-side shows Lively with a natural look in addition to another shot where she has dark circles under her eyes and a poor complexion. While you might be quick to think that the latter shot was the makeup-free version, but you'd be wrong.

While on "The Tonight Show Starring Jimmy Fallon," Lively talked about spending hours in the makeup chair to achieve this shocking transformation, according to Us Weekly. The goal? To make her look "a little rough," she said.

She wanted to set the record straight because there was confusion about the side-by-side shot. Some fans thought that the right picture was her before-makeup look, and some thought that it was the after-makeup shot. Lively found it funny that some people think she looks like the not-so-flattering post-makeup shot IRL.

This led Lively to talk about the "unrealistic expectations" for women when it comes to beauty, including how they're expected to wake up and basically look perfect without any effort. 

Can we get an Amen?