Priyanka Chopra Jonas: Inside my beauty bag

The inimitable Priyanka Chopra Jonas is not only a multi-award-winning actress and producer but a businesswoman – with her own haircare brand, Anomaly, and a contract with the make-up house Max Factor allowing her to co-curate products as well as putting her face to them.

Now, age 40, her concept of ‘beauty’ has evolved, she tells us in this exclusive video, above. “I've noticed now in my almost 23-year career, that when I look back at pictures and I've been in a happy phase of mine, my make-up looks good, my clothes look good. So I think to look your most beautiful, you have to try and be joyful.”

Rich Fury//Getty Images

Her heritage, as much as her career, has impacted her beauty philosophy. “I grew up with people that were very much about self-care and grooming”, she says, “so it kind of was something I imbibed”. Growing up while “learning about beauty from India,” has fed into her love of wellbeing rituals – whether that be scalp care, like hair oiling, or skincare. “My grandmother lived on coconut oil; she would put coconut oil all over her body, and she passed at 94 and had like three wrinkles.”

Chopra Jonas now fuses DIY beauty – making the homemade exfoliant "ubtan" out of flour, turmeric and yoghurt – with formulations that sit at the forefront of beauty science. Augustinus Bader’s “amazing” The Cream is a favourite, which she shows off alongside 111Skin's Rose Gold Brightening Facial Treatment Mask and Celestial Black Diamond Eye Mask. “I try to do an eye mask whenever I'm going in front of camera”, she explains, adding that you should “keep it in your fridge overnight and put it on first thing in the morning – it really makes a big difference”.

Augustinus Bader The Cream

111SKIN Rose Gold Brightening Facial Treatment Mask

111SKIN Celestial Black Diamond Eye Mask

Dyson Airwrap Multi-Styler

She offers up plenty more insider beauty tips, too. “If I'm on camera then I will also ice my face,” Chopra Jonas reveals. “This is an old Hollywood-slash-Bollywood trick: just stick your face in a bowl of cold water… or ice. It really compacts your face.”

When it comes to her hair, she notes how its look is closely linked to her mood – something many of us can relate to. “There's a direct correlation between my hair and my confidence; if I'm having a bad hair day, I feel insecure.” Her favourite lockdown discovery was the Dyson Airwrap Multi-Styler. “I wanted to do my hair myself and it made my life super easy,” she says, adding that she’s now “emotionally attached to it”.

Many of her make-up favourites are ones she masterminded with Max Factor, including the Priyanka Masterpiece Palette in ‘Fiery Terracotta’ – which she models throughout this video – and the Priyanka Colour Elixir Lipstick in ‘Intense Flame’. “Every woman should have a great red, and I love this red,” she says, noting that it’s the one thing that makes her feel instantly made-up. “Even if I'm not wearing mascara, [with a swipe of red lipstick] I feel like I'm instantly ready to go”.