At first glance, the blush color "lucky" might scare you off. It is a bright, bold shade of hot pink. We know what you're thinking — "you probably have to be a special exception to pull that off." But this is far from the truth. In fact, what's surprising about the hashtag feed for #rarebeautylucky is that there is a wide variety of skin tones, types, and bone structures. As you scroll through the 6.7M posts, you'll find light, medium, and dark skin types glowing in "lucky."

TikTok user @sarah_wolak created a green screen video exemplifying this color's versatility. The video begins with her reaction to another TikTok created by @theplasticboy. He applies "lucky" after a commenter recommended it for deep skin. After blending the liquid blush into his darker complexion, his cheekbones are stunning. @sarah_wolak follows his lead. And while her complexion is fair, the color works just as well with her look.