During her interview with The New York Post, Cher admitted that she found "Believe" so terrible that she actively had to push herself through the song to reach the chorus, which was obviously a banger. The producer, Mark Taylor, kept pushing Cher to improve her performance, leading the diva to finally snap and tell him, "If you want it better, get another singer." Frustrated, she stormed out.

In a 1999 interview with The New York Times, the superstar confessed that she wasn't interested in creating a dance album either. Rob Dickins, the former Chairman of Warner Music U.K., suggested catering to her huge gay audience with a more upbeat sound, but Cher was hesitant. Despite her reluctance, she eventually agreed and began working on the single "Believe" with various collaborators.

However, the song wasn't meeting expectations sound-wise or with its lyrics, prompting Cher to take a break. Serendipitously, she stumbled upon Andrew Roachford's performance on TV. The British musician used a vocoder to add a robotic sound to his voice, which inspired Cher to do the same for "Believe." After incorporating Auto-Tune into the track, Cher instantly fell in love with the result.