Jana Kramer brought Sarah Drew onto her "Whine Down" podcast as a guest to discuss "A Cowboy Christmas Romance." Drew explained her desire to get deeper with the story because the sweet stuff in Hallmark and Lifetime holiday movies isn't all that goes with the holiday season in real life. "There's drama that comes out and we never explore that stuff in the Christmas movies," Drew said. "It's always just about the cozy feelings. And those cozy feelings happen, but it's all mixed up with real family stuff and identity stuff and relationship stuff."

Kramer spoke about how the film was unique compared to others in the genre. She enjoys the sweet, feel-good Christmas movies, "But also I need some real, raw honesty because that's not my life." Then, the elephant in the room was discussed — the fact that "A Cowboy Christmas Romance" has a sex scene. 

Drew revealed that she wrote a very detailed script and detailed what she wanted to happen, beat-by-beat. "I put it all in there," Drew said. "So I was like, 'Don't take the steam and the sex away from me, I wrote it on purpose. I want it in there.'" Both Drew and Kramer were happy that those scenes were kept in the final draft of the script after Lifetime picked it up.